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Stacey Shackleton / July 13, 2026

Inflation Is Eating Into Your Business: Here’s Where the Costs Are Rising

Inflation Is Eating Into Your Business: Here’s Where the Costs Are Rising

In the past six years since the COVID-19 pandemic, there has been significant global economic uncertainty. Specifically, inflation has seen a major rise. This stagnated period initiated global supply chain disruptions and aggressive monetary tightening which created a challenging environment for businesses. 

How does inflation work? 

Inflation is “the persistent rise in the average price of goods and services over time. As general prices increase, each unit of currency buys less, which reduces your purchasing power and increases the cost of living.” According to Statistics Canada, prices have risen roughly 20% in Canada and nearly 25% in the United States since the beginning of 2020 due to cumulative inflation. 

How does this affect my business? 

 In 2026, businesses are feeling the effects of inflation from fluctuating energy prices, fuel costs, interest rate tensions, and changes in consumer spending.  

In 2026, small and medium-sized businesses are enduring a more severe impact from inflation than large corporations, primarily because they lack the scale to absorb soaring operational costs or command supply chain leverage. The National Federation of Independent Business (NFIB) reports that small business optimism has fallen to its lowest level since 2024, with inflation ranked alongside taxes as their single most pressing issue.  

Where is inflation hitting your business the hardest?  

 Across North America, most businesses are not being hit by a single cost, but by several rising together. The biggest pressure points vary somewhat by industry, but the following stand out:   

Pressure points How its affecting your business 
Labor U.S. inflation is outpacing nominal wage growth, resulting in a net decrease in real wages and purchasing power. While nominal wages and salaries grew by 3.4% annually, inflation sat at 4.2%. This shortfall means workers’ purchasing power is shrinking, though baseline pay budgets remain relatively stable at 3.5%. Despite stagnant real pay for workers, the actual cost of labor for businesses is rising.  
Gas and Fuel Gas and fuel inflation significantly increases operating costs by raising expenses associated with transportation, logistics, and daily business operations. As fuel is essential for many industries, rising prices shrink profit margins and often compel businesses to either increase the prices of their goods and services or absorb the resulting financial losses.
Utility Costs Commercial electricity and water rates have surged, with average power prices rising significantly across the U.S. and Canada. In some regions, power prices increased by more than 25% to 76% due to regional supply constraints.
Costs of Good and Materials Rising costs for goods and materials force businesses to either increase prices, which may reduce customer demand, or absorb the extra costs, lowering profit margins. This can strain cash flow, reduce opportunities to invest in business growth, and make long-term planning more challenging.
Rent inflation Rent and leasing increases raises fixed operating costs for businesses. As an unavoidable expense with no direct return on investment, increasing rent reduces profit margins, limits cash flow for growth and hiring, and can lead to downsizing.

How businesses reduce costs during inflation? 

Although businesses cannot control inflation, they can implement practical strategies to minimize its effects and maintain profitability. By carefully managing operations and financial planning, companies can better navigate the challenges associated with periods of high inflation. 

Lowering Utility Costs: Utilities are often one area most owners don’t even realize they are losing money. Energy, gas, waste, heating/cooling, and other operational audits can significantly help businesses identify where they are losing money. For example, small errors with natural gas metering could be costing your business money in ways that you never realized. If after a meter is installed and running, the utility doesn’t perform regular checks to ensure it doesn’t drift out of calibration. Over time, it’s natural for certain components to shift or wear down, but this can lead to inaccurate readings and therefore lead you to paying more for the gas bill each month.  

Cost reduction consultancy: One of the most strategic ways businesses can counteract the effects of inflation is through cost reduction consultancy. Cost reduction consultancy can help businesses by: 

  • Identifying overcharges, billing errors, and duplicate services.  
  • Finding lower-cost providers or negotiating better rates.  
  • Eliminating unnecessary or underused services.  
  • Optimizing recurring expenses such as telecom, shipping, waste, merchant services, utilities, and software.  
  • Improving cash flow by lowering monthly operating costs.  
  • Helping businesses maintain profitability during periods of rising prices and inflation. 

Combating Rent Inflation: To manage rising rental costs, small businesses can negotiate long-term leases with fixed rental rates, sublease unused space, or relocate to more affordable locations. Negotiating rent prices with landlords is the most effective way for businesses to manage rising rent prices. In many cases, receiving lower rent from a reliable tenant is preferable to leaving a property vacant. Businesses can improve their chances of securing a rent reduction by following these strategies: 

  • Research market rates: Compare commercial rental prices in your area to determine whether your current rent is competitive. Having this information will strengthen your position during negotiations. 
  • Know your options: Enter negotiations with alternative locations or solutions in mind. Demonstrating that you are prepared to relocate, if necessary, can provide additional bargaining power. 
  • Be realistic and collaborative: Recognize that landlords may also be facing financial pressures. Aim for a fair agreement that benefits both parties, rather than expecting substantial rent reductions. 

In conclusion, while inflation continues to challenge businesses by increasing expenses and putting pressure on profitability, rising costs do not have to determine a company’s future. Small changes such as identifying hidden costs, improving efficiency, and negotiating better terms can have a meaningful impact on reducing operational costs.  

Bria Murray / July 6, 2026

Skills every modern professional should develop

Success in today’s professional world requires more than just technical knowledge or experience. Modern professionals must possess a well-rounded skill set to remain adaptable and effective. Factors such as advancing technology, changing communication methods, and shifting business demands create extra challenges for today’s professionals. Naturally, the business world is ever evolving. Let’s look at some skills and attributes that continue to be valuable. 

Being aware of evolving communication methods. 

2025 was a transformative year for business communication, and this is largely to due to with the use of artificial intelligence (AI). This major technological advancement has taken the business world by storm, with some companies fully integrating forms of AI into their daily functions, with others being more reluctant. AI and automation can be a controversial topic, especially within the workplace. Adopting all current trending changes is clearly not realistic or even successful depending on your workplace. The key is to be cognizant of these trends in order to connect with both customers and industry partners.  By doing that you will be able to observe the forecast see what tactics might work for yourself and your clients.   

Emotional intelligence and resilience. 

Emotional intelligence in a professional setting is the skill of understanding emotions for the purpose of applying them to achieve higher levels of collaboration and productivity. This trait is extremely valuable within the workplace as it’s needed in virtually all roles. From management to lower level staff, emotional intelligence is required to successfully interact with colleagues, clients, vendors, etc. Additionally, possessing emotional intelligence is an essential tool to have when sorting through any sort of conflict or high-pressure situations within the workplace. This is also where emotional resilience comes into play.  

Vanessa Boetcher, Chief Operational Officer of TTI Success Insights, says: “Emotional resilience is your ability to immediately recover from heightened emotions, professionally or personally”. This skill is helpful when recovering from any sort of stressful situation in the workplace, allowing you to compartmentalize and pivot quicker. Together, these skills can enhance performance and productivity in today’s workplace, as well as create a better working experience for you as a professional.  

Core skills still relevant in today’s workplace. 

Although the modern workplace requires professionals to adapt to changing times, general foundational skills such as customer service, active listening, and lifelong learning continue to be critical for success.  Skills such as these, will seemingly always be required in any industry. More specifically, according to World Economic Forum “Analytical thinking remains the top core skill for employers, with seven out of 10 companies considering it as essential. This is followed by resilience, flexibility, and agility, along with leadership and social influence, underscoring the critical role of adaptability and collaboration alongside cognitive skills”.  

Strong core skills continue to be what enables individuals to build relationships, contribute to organizational goals, and achieve sustained career growth. 

How your business can support.  

It’s important for organizations to have a clear overview of their employees and initiate any further training that might be required.  This also means as a business it’s your responsibility to keep an eye on the emerging skills that contribute to a successful partnership with your employees.  When employees are supported by their employers, that is when everyone will thrive.  

Cal Wilson / June 29, 2026

Could dynamic prices change your shipping bills?

If your business has been utilizing shipping services for years, you’ll know it’s been the industry norm to experience static periodic rate adjustments. These rate adjustments could make it difficult to keep on top of your expenses, as what you were paying at the beginning of the year could completely change by the end. 

A new challenge business owners might face lies in how shipping providers could be changing their pricing strategies to include dynamic pricing. Major carriers across North America are gravitating towards this model, which could have a lasting impact on their clients. In this article, we take a look at what that means and what you might be able to expect. 

What is dynamic pricing? 

Dynamic pricing is a structure by which rates continuously change based on variables such as demand, capacity, and more. You might be familiar with this structure if you’ve ever shopped for flights, hotel rooms, taken an Uber, or even ordered something on Amazon.  

What impacts dynamic pricing for small package and parcel shipping? 

There are a lot of variables that can change shipping rates under a dynamic pricing model. Some of the most important factors include: 

  • Real-time data on variables like: 
    • Available truck capacity 
    • Lane demand 
    • Distance 
    • Fuel costs 
    • Seasonal factors 
  • AI-suggested rates based on detected market patterns 

What does this mean for your business shipping services? 

No matter the size of your operation, dynamic pricing could potentially impact your prices significantly. At a minimum, it can make it harder to plan and budget for shipping as tightly as you might want. For businesses already struggling to meet consumer demands for fast, free shipping, this could become increasingly complicated.  

Experts at Harvard Business Review warn dynamic pricing for parcel shipping “could pose serious margin risks” to some businesses.  

“These evolutions will impact everyone in the supply chain, including consumers who will feel the shift through reduced free shipping, larger order minimums, slower deliveries, and higher prices. And this isn’t just an e-commerce issue. Pharma, telecom, auto parts, industrials: anyone who moves high volumes of parcels is exposed.” 

With dynamic pricing potentially resulting in pricing changes as often as several times a day, it’s more imperative than ever that businesses stay on top of their shipping expenses and contracts.  

 

Bria Murray / June 15, 2026

Protecting your business from common types of e-commerce fraud

As businesses have relied heavily on the internet for many years now, it’s always great to have a refresher on the dangers of e-commerce fraud.  With such a large quantity of sensitive information online, now more than ever it is imperative to stay vigilant to protect your company.

What is e-commerce fraud?

E-commerce fraud is “the use of stolen payment information, compromised accounts, or deceptive tactics to make unauthorized purchases or exploit online store policies.” This type of fraud has become a growing problem in the last 10 years as mobile transactions are at an all-time high. In 2025, a report done by LexisNexis showed that in the US merchants absorbed an average cost of $4.61 for every $1 of fraud, while Canadian businesses incurred $4.52.  Unfortunately, a substantial number of North American businesses do not have the fraud prevention systems put in place required to protect their enterprise, and many still rely on outdated methods which are not successful.

How will it affect my business?

The main concern most people associate fraud with is the obvious financial loss, which is completely valid, considering in 2023 e-commerce fraud was responsible for at least $48 billion in losses for businesses globally. Not only that, but it can put a strain on your current operations, forcing you to completely rethink your business plan. E-commerce fraud also affects customer to business relationships and company reputation. No matter what type of fraud was committed, your business’ ability to protect customer information will come into question.

Types of e-commerce fraud.

Cybercriminals have taken advantage of the last few years to become experts at fraud, so much so that there are now multiple types of e-commerce fraud. Here are some of the most common types happening today:

  1. Payment fraud: fake or unlawful transactions including phishing scams, malicious links, and misleading phone calls.
  2. Card-not-present (CNP) fraud: scams involving transactions when the credit card is not physically presented, often occurring via over the phone, online, or other forms of virtual payment.
  3. Card testing fraud: when scammers ‘test” the credit card information of a stolen card, typically by making small purchases before moving on to make bigger ones.
  4. Gift card fraud: this type of fraud refers to any illegitimate activity involving the theft, manipulation, or unauthorized use of gift cards for financial gain.
  5. Account takeover (ATO) fraud: occurs when a scammer unlawfully acquires access to a legitimate customer’s account for any online store and makes any unauthorized purchases or transfers points to another account.
  6. Triangulation fraud: this involves 3 steps to complete the fraud, the first is to create an illegitimate online store that sells well known brands at cheaper prices, luring customers to make a purchase where the scammer will steal their information. The second step is to use this stolen information to purchase the real item from the actual merchant which is then shipped to the customer, so they remain unsuspecting. The final step is using the stolen card information to make purchases.
  7. Chargeback fraud: refers to when a legitimate customer succumbs to a fraudulent attack and files to receive the stolen money back. The issuer legally has no choice but to refund the money back. It could also refer to when an acquaintance of the card holder makes an unauthorized purchase with their card, when buyers forget they made a purchase, have buyer’s remorse, or intentionally using the chargeback process for financial gain.
  8. Refund of return fraud: this type of fraud is when seemingly legitimate customers take advantage of the refund policy by claiming they did not receive an item, saying the item was not as described, or returning items after using them.
  9. M-commerce fraud: typically classified as a subcategory of e-commerce, m-commerce fraud refers to fraud occurring from a mobile device; therefore the connections are rarely made through the same network. This additional exposure creates opportunities for scammers.

Tips on how you can protect your business.

First and foremost, educate yourself and your staff on the warning signs of e-commerce fraud, so that you can be prepared if it does occur. Additionally, stay informed on the local and global fraud trends and secure fraud risk and prevention technology for your business. Let’s take a look at some other tips you can use to combat ecommerce fraud:

  1. Secure payment gateways and encryption: this payment method shifts the transactions to a more secure app, bank, or processor using encryption, bank verification, and approval.
  2. Card verification value (CVV) and address verification system (AVS): this is system is designed to alert to any potential sign of fraud by monitoring the CVV number on the back of your card.
  3. Strong customer authentication (SCA): this security measure originated in the UK and requires consumers to submit a 2-factor verification on all payments.
  4. Chargeback monitoring and dispute automation:  this entails investigating into chargebacks suspected to be fraudulent to prove that they are in fact unwarranted as chargeback fraud accounts for almost half of all chargebacks.
  5. Machine learning fraud prevention solutions: you can be proactive in your fight against e-commerce fraud by using automatic machine learning features such as chargeback guarantee, rules-based solutions, scoring engines, and manual review.
  6. Making sure all software and systems are up to date: because e-commerce fraud is a relatively new issue to the business world, it is imperative that you keep all systems within your business up to date with the latest software as the newest updates will more likely include fraud detection/prevention applications.
  7. Having internal fraud training for employees: as previously mentioned, being informed on the signs and prevention of fraud is one of the first steps in combatting it. Enlisting training for yourself and your employees will keep your business equipped if anything happens.
  8. Network with other businesses and organizations within your industry: by connecting with peers within your business industry, you can secure and exchange experiences and tips on fraud within your profession.

Let’s put it into perspective.

Less than 5% of retail sales were online in 2010. Experts now estimate that global online sales will reach $8 trillion by 2027. Even though by some standards e-commerce sales is a fairly new concept, that has not slowed down the scammers and their techniques. AI has significantly revamped the landscape of e-commerce fraud, changing both how it is carried out and how frequently it occurs. This means taking businesses are constantly having to update and often reframe how they tackle fraud prevention. As frustrating and taxing as this can be, being prepared and staying alert will protect your business and keep your bottom-line firm.

 

Bria Murray / June 8, 2026

A clear desk creates a clear mind: tips and ideas to optimize your workspace

Your work set up, whether it be at a public office or out of your home, may be something you don’t really take into consideration on daily basis. It might just simply be a means to an end for you. However, it might be affecting your workday more than you think. The way your workspace is set up may not only influence your productivity but also impact your mental wellness without you even realizing it.

Why does this matter?

It may seem obvious to some, but optimizing your workspace in a way that benefits the flow of your day will only make you more successful within your chosen profession. Not only can doing so improve speed and efficiency, but staying organized can also have a positive impact on your mindset and overall mental well-being. Experts have found that clutter has a negative impact on your mental health.

Studies from Princeton University and others have provided evidence that clutter may have a negative influence on the body as it can contribute to anxiety, depression, and higher levels of cortisol. In the report it states, “Evidence suggests that having a messy, cluttered environment can create stress and interfere with your ability to concentrate, at least for some people. The actual act of cleaning and decluttering can boost your mood, help you move your body more, improve focus, and help you feel more in control of your surroundings”.

To be clear, this is not the case for everyone, but there is no harm in knowing evidence-based tips that could help you further your career.

Organizational tips from the professionals.

To successfully implement organizational habits into your daily routine, you need to find out what works best depending on what you use your desk/workspace for. For example, if you require tools or materials regularly, you may need space for a functional shelf to keep everything organized.  On the other hand, if you hold a more creative position where you need open space, than it might be best to keep your workspace free of clutter and other items that might get in the way.

No matter what career path you’re on, here are some general desk organization tips from professionals:

  • Declutter – this is the obvious first step as you can’t begin to have an organized space if your desk is in disarray
  • Smart storage tools – as mentioned above, depending on what your workspace is used for, most likely you will have items in your space you use daily. Invest in space-saving shelves or storage solutions to keep the items in arms reach while also tucked away.
  • Multipurpose accessories – find products that hold more than one function to save space. Items such as a laptop riser with drawers or a filing system that also has compartments for pens, paperclips, and/or a calculator.
  • Incorporate daily routines – be sure to take time each day to put everything back where it’s supposed to go, even if it’s only a quick tidy. The more organized your space is, the less time this should take.
  • Make use of labels – label items such as drawers, bins, folders, and/or files. This will save you time and the burden of not being able to locate an item in an efficient manner.
  • Reset your desk – if you notice you are not using an item on a regular basis, store the item

In conclusion..

Many people underestimate how much small daily habits influence productivity, focus, and mental clarity. In the workplace, there are often multiple stressors adding to either a disruption in workplace routine or creating unnecessary mental strain. Why not try the tips above? After all, when your space is organized, your mind can be too.

Bria Murray / June 1, 2026

Should you buy or rent your business’ uniforms and linens?

Depending on the industry, uniforms and/or linens might be an expense your business needs to account for.  Businesses within the restaurant, hospitality, and healthcare industries, among others, are big contributors towards the uniform and linen industry. Companies like these usually need to budget a large amount towards items like employee uniforms, bedding linens, table linens, hospital gowns, etc.  Due to that fact, many businesses question what the best, cost-effective method is when obtaining this service. 

What are my options? 

Like all aspects of owning a business, you need to do your research on what is required when building your company and the cost that goes along with it. In terms of uniforms and linens, there are normally two routes you can take: you can outsource this service and acquire a vendor to rent them to you, or you can purchase the materials you require outright. Let’s dive into the pros and cons of both. 

Using a rental company 

Most businesses that use linens on a daily basis depend on a high volume of product in order to successfully function. This means you will need the staff available to wash, organize, and distribute the product, industrial sized (in most cases) washing/drying machines, detergent/cleaning supplies to maintain the linens, and also the room to store everything. When using a rental company, all of these tasks are done for you.  

Here are some pros to using a rental company: 

  • No large cost upfront: when you use a rental company, for the most part it will be a monthly fee versus the large initial sum if you purchase. Having a standard monthly payment that you can fit into your budget will help you keep control of finances. Using a third party company to assist in getting the best rate is your best bet. 
  • Regular linen maintenance included: this means no need to pay an employee to wash/organize the linen, and you also have access to repairs and replacements as needed. 
  • More options: when you purchase you are limited to the linen types/quantities you own, however if you rent you are privy to make changes to your linen order depending on customer needs, seasonal changes, or business demands. 
  • High quality product: most reliable linen rental companies hold a high standard when it comes to linen quality and go through strict quality control, resulting in your company receiving good quality product. 
  • Less storage required: when you rent, you should, in theory, be able to be selective about how much stock you have on hand at all times, without having to store any surplus on site. Sometimes it takes reviewing invoices and deliveries to find the right balance. 

Now for some cons:  

  • Continuous costs: with any rental, not owning means you’ll always have ongoing costs, especially if the company does an annual price increase. 
  • Fees and other hidden/extra charges: if you aren’t careful, you may find the rental company charging you extra for fees such as service/delivery, damage/replacement, and/or shelf charges. Tip: consider a consulting company to negotiate these fees on your behalf. 
  • Restrictions on branding/customization: if you are in an industry that would benefit from linens with certain designs or branding, or if your business wants a certain look, you may find yourself limited on the choices you have when renting. 

Owning your own linens 

 If you have a bigger company(a substantial hospitality business for example) with lots of room for storage, a large staff listing, and require specific branding for your uniforms and linens, owning your own linens might be an option for you.  

Some pros of owning linens are: 

  • Reduced long-term cost: when you own your own uniforms and linens, you will likely need to initially provide a larger one-time fee to acquire the product, however this means no monthly payment is required. 
  • Control over quality: owning linen means you have total control over the quality of product you purchase, the washing process, and maintenance of your linens. These aspects could be an issue if you go with an unreliable rental company. 
  • Consistent availability: having all your linens already on site and available to you without having to worry about any delays or product shortages is another pro of owning.  
  • Customizable branding: as opposed to renting, purchasing your linen allows you to choose the exact linen that will elevate your business. You have freedom to embroider your branding or choose a higher end product. 

On the other hand, here are some cons with owning linens: 

  • Unexpected maintenance/replacement fees: regular wear-and-tear is expected when linens are used regularly, which means even though you had the initial purchase of the product, you will also need to spend more money on replacement items when there is damage or the quality has diminished due to use. 
  • Staff and materials required to maintain linen: part of the initial investment when purchasing linen will need to be items like industrial grade washing machines/dryers, cleaning products, etc. Not only that, you will have to budget for hiring staff to maintain the linen. 
  • Storing the linen: you will also need to have space to store the entire quantity of the linen you own. This means you may need to invest in storage solutions to maintain optimal production. 

In conclusion.. 

Whether you should choose to own or rent linens ultimately depends on the specific needs, budget, and priorities of your business. Renting provides flexibility, reduced maintenance, and lower upfront costs, while owning offers long-term control, customization, and convenience.  Both options come with their own advantages and challenges, making it important to carefully consider what works for your company. By understanding the differences between the two, you can make a decision that best supports your overall goals.  

 

Michelle Soper / May 25, 2026

What makes a good manager?

When it comes to work, managers can really make it or break it for their employees. A bad manager can cause their employees to feel unsupported by leadership, unsatisfied in their current role, and ultimately, burnout. A good manager leaves their employees feeling supported by leadership, empowered to complete their work independently and inspired to strive for more.  

In this issue of the Pulse, we discuss what qualities make for a good manager and the impact they can have on their employees. 

They’re accessible to their team. 

A good manager is accessible to their employees, whether they need their time off approved, have questions, or need their work reviewed. Now, this doesn’t have to mean being constantly available to your employees, as you likely have your own work that you need focus time to complete, but setting dedicated one-on-one time with each of your employees and getting back to them within a reasonable timeframe can go a long way. 

They recognize when their employees do a good job.  

Praising your employees for their hard work makes them feel seen and like what they do matters, but many employees aren’t receiving the recognition or praise they feel they deserve. In fact, according to a report by Gallup, only 22% of employees strongly agree that they get the right amount of recognition for the work they do. Meanwhile, the same report shows that employees who believe they are getting the recognition they deserve are more likely to be engaged and less likely to leave their job. 

They genuinely care about the well-being of their employees. 

As nice as it would be if employees could keep their personal life separate from work, that’s not always possible. Throughout the span of their working career, your employees are likely to go through obstacles in their life that will, understandably, bleed into their professional life—the death of a loved one, unplanned home renovations, a sick child, etc. A good manager recognizes this and does their best to support their employees through these times, whether that’s allowing them to have extended time off, working from home, or simply lending an ear. 

They try to uplift their team members. 

A good manager cares about the career growth and advancement of their team members, not just their own. This looks like giving them opportunities to learn new skills, bringing them onto bigger projects with senior leadership, and promoting employees into new roles as they see fit.  

In conclusion … 

Having a good manager is crucial to the well-being of your employees and the company overall. Whether promoting internally or hiring externally, choosing who to make a manager is a decision that should not be taken lightly. 

Bria Murray / May 18, 2026

Matching your business with the right internet solution

Since so much of today’s business happens online, it’s clear that choosing the right internet service provider is more important than ever. Things like internet speed, data management, how often outages happen, and how quickly issues are resolved all need to be taken into consideration. Choosing the right internet provider is important, but so is selecting the right type of internet, as businesses often require faster, more reliable service than standard residential internet can provide.  After all, time is money, and even small disruptions can quickly add up and have an impact on your bottom line. 

What is business internet? 

Business internet is a high-performance broadband solution built to support the higher demands of companies and organizations.  When compared to residential internet, the internet solution you choose should support all the services your business relies on to function effectively.  

What you need to consider. 

There are nearly 3,000 Internet Service Providers (ISPs) in the United States alone, which makes choosing one for your business all the more challenging.  Factors such as bandwidth, speed, uptime/reliability, customer support, and security are imperative to take into consideration when making a selection. For reference, your bandwidth needs will increase with the more employees your business has working on-premises using that network.   

Business internet service types. 

Along with choosing a provider, you will need to go through all the options the provider offers and compare the specs to find what’s right for your business. The different options include: 

  • Dial-up: slow speed, an outdated option 
  • Satellite: still being researched/developed, ideal for remote businesses 
  • Digital subscriber line (DSL): considered an aging option, reasonably reliable 
  • Fixed wireless: designed for outdoor use, ideal for rural areas 
  • Cellular: ideal for retail businesses using point-of-sale systems 
  • Cable: baseline for sufficient download speeds, this option has been the gold standard the last 10 years 
  • Fiber-optic: if available, this is the most reliable and fastest option on the market today 

How do you know what’s right for you? 

The internet plan you choose entirely depends on the type of organization you have. Some aspects you’ll need to account for are size/number of employees, your location/location of the provider itself, the tasks you will need the internet usage for, and your budget. For example, if your company is small with only a few employees using the internet for certain tasks and high speed is not imperative, DSL or cable internet might be easier on your budget. However, if you have a moderate or large company with a sizeable number of employees using the internet for numerous tasks where speed and reliability are crucial, fiber internet would be the better option if it fits in the budget and is available in your area. 

Follow the steps below to find the right plan for your business: 

  1. Determine the speed you require – take into account the number of devices with internet access as well as the tasks employees are performing with those devices. 
  2. Decide how reliable your connection needs to be – if your business relies heavily on the internet for a multitude of your services/duties, it’s safe to assume reliability is a must for your business. 
  3. Check what providers are available in your area – if your business is in a rural area, finding a provider might be more restrictive. 
  4. Do your research and compare prices of the plans available to you – conduct a thorough analysis on the specs and cost of each option to find which one is best for your bottom line. 
  5. Consult fellow business owners and/or read reviews and ratings of each provider – online reviews are helpful, but inquiring with your peers may give you more insight.  

Why it matters. 

While it may not be an obvious concern initially, choosing the wrong internet solution for your business could have a severe impact on your organization as a whole. Today, it is almost guaranteed some (if not most) of your business functions occur online, making the internet imperative for running your business successfully – are you choosing the right one?  

Michelle Soper / May 12, 2026

The benefits of sponsoring local sports teams

Chances are, you’ve driven by a soccer field at some point in your life and noticed the names on the back of the players’ jerseys or you’ve sat in a hockey arena and seen the rink board advertisements, but you likely haven’t given them much thought beyond that. In this issue of the Pulse, we’ll explore the cost of sponsoring a sports team and the benefits, for the businesses doing the sponsoring, the sports teams that get sponsored, and beyond. 

Sponsoring a local sports team can be fairly inexpensive, ranging from a few hundred dollars to several thousand per season, according to TeamSnap. The price of the sponsorship will vary depending on the sport, the package you pick—will your logo be featured on their website, a banner, the back of their jerseys, or all of the above? It will also depend on what league the team you are sponsoring is in, with travel teams being more expensive than house league teams. By having sponsorship options at different price points, businesses can pick a package that fits their budget. So, what are the benefits of sponsoring a sports team? Why do so many businesses do it?  

It helps get your name out there.  

Probably the most obvious benefit of sponsoring a sports team is that it gets your name out there. Having your company’s name on the back of a team’s jersey or on a banner at a sports field allows your name to be seen by a large number of people, including coaches, players, parents and any other spectators that may have come to watch the team play. This can be especially beneficial for new businesses who don’t have national brand recognition or haven’t been in the community for generations.     

It helps endear people to you.  

People want to do business with people they like, and sponsoring a local sports team is a great way to build relationships with  residents and show you care about the community. Sports is something that many people are very passionate about, so if you choose to sponsor a team that you have a personal connection with, it will be even easier for you to build genuine connections over it. 

It can help you build connections. 

If you sponsor a sports team and make it a point to attend the games, you never know who you may end up connecting with. Any of the coaches, players, parents or other spectators could be a potential client or referral partner for you, and you never know who they may know and be able to introduce you to as well.  

It helps keep sports affordable for people to participate in. 

Sponsors help offset the purchase costs of team jerseys and club equipment for sports organizations and allows them to keep registration fees affordable. Keeping the registration fees low is important, as cost can be a significant barrier to entry. In fact, according to a national survey of parents by the Aspen Institute’s Project Play initiative and Utah State University’s Families in Sport Lab, youth ages 6-18 from low-income homes quit sports because of the financial costs at six times the rate of kids from high-income homes.  

It helps the people in your community have better health, interpersonal, educational and employment outcomes.  

By keeping sports more affordable, and therefore, more accessible, you are contributing to the people in your community having better health, interpersonal, educational and employment outcomes. Playing sports is a great form of physical activity, which the American Heart Association says can lower your risk of cardiovascular disease and stroke, help you manage stress and tension, boost your energy level, and help you fall asleep faster and sleep more soundly. According to the University of San Diego, research also suggests that former student athletes are more productive at work and see as much as 7%–8% higher annual earnings than those who did not participate in youth sports. 

In conclusion… 

There are numerous benefits of sponsoring a local sports team. Businesses should consider sponsoring a team in their area for the benefit of not only themselves, but also the community as a whole.