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If your business has been utilizing shipping services for years, you’ll know it’s been the industry norm to experience static periodic rate adjustments. These rate adjustments could make it difficult to keep on top of your expenses, as what you were paying at the beginning of the year could completely change by the end.
A new challenge business owners might face lies in how shipping providers could be changing their pricing strategies to include dynamic pricing. Major carriers across North America are gravitating towards this model, which could have a lasting impact on their clients. In this article, we take a look at what that means and what you might be able to expect.
Dynamic pricing is a structure by which rates continuously change based on variables such as demand, capacity, and more. You might be familiar with this structure if you’ve ever shopped for flights, hotel rooms, taken an Uber, or even ordered something on Amazon.
There are a lot of variables that can change shipping rates under a dynamic pricing model. Some of the most important factors include:
No matter the size of your operation, dynamic pricing could potentially impact your prices significantly. At a minimum, it can make it harder to plan and budget for shipping as tightly as you might want. For businesses already struggling to meet consumer demands for fast, free shipping, this could become increasingly complicated.
Experts at Harvard Business Review warn dynamic pricing for parcel shipping “could pose serious margin risks” to some businesses.
“These evolutions will impact everyone in the supply chain, including consumers who will feel the shift through reduced free shipping, larger order minimums, slower deliveries, and higher prices. And this isn’t just an e-commerce issue. Pharma, telecom, auto parts, industrials: anyone who moves high volumes of parcels is exposed.”
With dynamic pricing potentially resulting in pricing changes as often as several times a day, it’s more imperative than ever that businesses stay on top of their shipping expenses and contracts.
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MiHi Entertainment: Creating Moments That Matter
For more than a decade, MiHi Entertainment has been creating memorable event experiences through creativity, technology, and interactive entertainment. Based in Colorado, the company provides photo booths, photographers, casino tables, dance floors, money booths, and other interactive activations for corporate events, festivals, trade shows, and brand experiences.
Managing Director Jeff Libby originally entered the industry while experimenting with digital marketing and website development more than 11 years ago. After building a photo booth website that began generating significant interest, he decided to purchase a booth himself and quickly realized the business’s potential.
“From there, I just started buying more and more booths because we were growing,” says Libby. “I totally forgot about the digital marketing side because I was naturally doing it while growing the company.”
Today, MiHi Entertainment stands out by focusing on creative and customized event experiences. Rather than offering standard rentals, the company designs activations that fit seamlessly into an event’s atmosphere and décor. One of its most popular creations is a guitar-shaped photo booth complete with a printer hidden inside an amplifier for music-themed events. The company has also transformed vintage cameras into photo booths to create more immersive and visually appealing experiences.
“Everything we do starts with asking how we can do this differently and how we can make it more fun,” Libby explains.
Another unique feature is the company’s interactive “pose flashcards,” where staff members hold up creative prompts for guests seconds before a photo is taken. The concept encourages spontaneity and helps create memorable moments for attendees.
“It makes every session exciting and unique,” says Libby. “People don’t have to think about what to do. They can just enjoy the experience.”
As the company has grown, Libby says his role has shifted from building the business himself to supporting the team around him. MiHi Entertainment now operates with approximately 10 internal team members, seven virtual assistants focused on marketing and design, and around 15 on-site event staff members.
Looking ahead, Libby hopes MiHi Entertainment continues pushing the boundaries of event entertainment through technology and innovation, including robotics and large-scale activations for major brands, festivals, and sports tours.
In addition to its event services, the company remains active throughout the Colorado community by supporting industry events, charitable initiatives, and local organizations.
By combining creativity, innovation, and a passion for unforgettable experiences, MiHi Entertainment continues to redefine interactive entertainment one event at a time.
To learn more about MiHi Entertainment visit its website!
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Located in Freedom, Pennsylvania, George Moving & Storage is a long-established moving and storage provider with decades of experience in relocation and logistics services. It offers a range of services, including residential and commercial moving, international relocation, storage solutions, warehousing, and specialized logistics for high-value or sensitive items
Located in Columbus, Ohio, Prime Cleaning Co. is a cleaning services provider offering a variety of residential and commercial cleaning options, such as routine cleanings, move‑in/move‑out services, Airbnb turnover cleanings, and clinic and office cleaning. It also performs specialized tasks including deep cleaning and rental property preparation to meet diverse client needs.
Located in Lakewood Ranch, Florida, KeyHR provides outsourced human resources support for businesses. It offers services including payroll administration, employee benefits management, workers’ compensation administration, risk management, and human resources compliance support.
Located in Los Angeles, California, Payroll Management Solutions provides payroll administration services for businesses of varying sizes. It offers payroll processing, tax filing and compliance, direct deposit services, and reporting functions, along with support for deductions such as retirement contributions and workers’ compensation. Its operations focus on managing payroll data entry, regulatory filings, and employee payment distribution.
Lisa recently volunteered at the Shine Gala, hosted at the Salt Lake Country Club. This was a fundraiser for the Children’s Center Utah, a mental healthcare facility for children under seven and their families who have been affected by a traumatic event. The service is provided to families who otherwise wouldn’t be able to afford this support. Following the event, the Shine Gala officially announced a total donation total of $1,100,000!
Lisa helped welcome and check guests in, and checked out auction items. She also visited the Children’s Center itself, and was extremely impressed by its positive environment, organization, and the care of the staff and team involved. Lisa is proud to have played a part in such a successful fundraiser, in support of such a good cause!
If your business has been utilizing shipping services for years, you’ll know it’s been the industry norm to experience static periodic rate adjustments. These rate adjustments could make it difficult to keep on top of your expenses, as what you were paying at the beginning of the year could completely change by the end.
A new challenge business owners might face lies in how shipping providers could be changing their pricing strategies to include dynamic pricing. Major carriers across North America are gravitating towards this model, which could have a lasting impact on their clients. In this article, we take a look at what that means and what you might be able to expect.
Dynamic pricing is a structure by which rates continuously change based on variables such as demand, capacity, and more. You might be familiar with this structure if you’ve ever shopped for flights, hotel rooms, taken an Uber, or even ordered something on Amazon.
There are a lot of variables that can change shipping rates under a dynamic pricing model. Some of the most important factors include:
No matter the size of your operation, dynamic pricing could potentially impact your prices significantly. At a minimum, it can make it harder to plan and budget for shipping as tightly as you might want. For businesses already struggling to meet consumer demands for fast, free shipping, this could become increasingly complicated.
Experts at Harvard Business Review warn dynamic pricing for parcel shipping “could pose serious margin risks” to some businesses.
“These evolutions will impact everyone in the supply chain, including consumers who will feel the shift through reduced free shipping, larger order minimums, slower deliveries, and higher prices. And this isn’t just an e-commerce issue. Pharma, telecom, auto parts, industrials: anyone who moves high volumes of parcels is exposed.”
With dynamic pricing potentially resulting in pricing changes as often as several times a day, it’s more imperative than ever that businesses stay on top of their shipping expenses and contracts.
