Culinary Creative Group Testimonial
“Your focus on monitoring these invoices you’ve been able to catch increases when there shouldn’t have been, keeping these companies honest.”
Garvin’s Plumbing and Sewer Testimonial
“We were really frustrated with how much we were spending, we could buy a house”
“To be able to send you guys those statements, have you negotiate and then come back to me with the savings was really helpful as well”
“We were okay with the pricing, but when Matt came back with his
findings we were able to go back to our current provider”
Wadsworth Control Systems Testimonials
“Matt and his team at Schooley Mitchell are going to give you much bigger leverage over big companies”
“Its easy savings for a company where you don’t have the resources to do such a thing yourself”
Business trends to look out for in 2026
To be successful in the world of business, it is critical to be aware of the current trends that are at the forefront. Even if your operation is thriving, being in the know could be prevalent for any future market demands. In this week’s issue of The Pulse, we will be talking specifically about four trends to keep an eye on.
1. E-Commerce
Even though E-commerce has been around for several years, this digital channel has expanded to become crucial within in the current business climate. According to industry leader Novatize, “globally, online sales already account for just over 20% of total retail sales, and that share is expected to reach approximately 21.5% in 2026”. This digital channel is no longer in the experimentation stage but has quickly become critical for business operations and growth.
2. Sustainable practices
ESG (Economic, Social, and Governance), is the structure in which companies use to measure sustainability, ethical impact, and risk management in addition to conventional financial benchmarks. This practice is no longer considered a voluntary obligation, but a necessary responsibility in terms of a sustainable future. Companies looking for investors in 2026 may find themselves scrutinized on this topic.
3. Brand Partnerships
This marketing technique has exploded in the last few years as a result of the increase of digital marketing. It entails strategic partnerships with select brands that enable companies to expand their reach and elevate their brand image. By teaming up with well considered, like-minded partners, companies can develop new products and services while gaining access to new audiences through cross-promotion.
4. Marketing targeting Generation Z
Generation Z, or Gen Z, has become a huge presence in the current workforce, and therefore businesses have pivoted their marketing techniques to reach Gen Z consumers successfully. If your business is hoping to reach more of this demographic in 2026, consider the following criteria for your marketing strategy:
- Digital fluency
- Preference for short-form content
- Preference for authenticity and transparency behind brands
- Passion for cause-based marketing and social impact
- Tendency to shop, search the internet, and seek entertainment on mobile devices
In conclusion…
These four trends are only a small portion of the ever-evolving direction of the current business world. Keeping these top-of-mind as well as researching the multitude of other emerging business trends will keep your organization current and allow for room to achieve your future targets.
Spotlight for Milestone Realty
Milestone Realty: A Boutique Brokerage Built on an Owner’s Mindset
Founded in 2022, Milestone Realty is a boutique real estate brokerage built on experience, intention, and an owner’s mindset. Led by owner Myles Mazzanti, the company specializes in residential sales, investment properties, and property management.
Mazzanti brings more than 12 years of industry experience to the brokerage. He began his career as an investor and landlord before becoming a licensed real estate agent in 2017 and working with several brokerages prior to launching Milestone.
“I started in real estate as an investor, and that really shaped how I approach the business,” Mazzanti said. “We manage properties the same way I would want my own investments handled.”
Milestone Realty currently manages more than 300 apartments and houses and works closely with real estate investors. The firm has also developed a niche in REO properties, assisting banks, asset managers, and homeowners through the sales process.
“Our size allows us to be more focused on our clients,” Mazzanti said. “Being a boutique brokerage lets us stay hands-on and responsive, rather than focused on volume.”
Growth remains a priority for the company, with plans to reach 500 managed properties within the next two to three years. That growth is supported by a small by experienced team, including property management, maintenance staff, leasing support, and administrative professionals.
Despite the demanding workload, Mazzanti says the rewards of real estate make it worthwhile.
“Helping people with what is often the biggest purchase of their life is incredibly rewarding,” he said. “It also gives me the flexibility and independence that are important to me.”
Beyond business, Mazzanti remains deeply involved in the community. He is a co-founder of Skyline Recovery, a nonprofit providing transitional housing for individuals recovering from substance use disorders and mental health challenges. He also serves on the board of the Brookline Teen Outreach Center, where Milestone Realty is an active sponsor, and volunteers with Cancer Bridges, a cancer support center in Pittsburgh.
It’s this combination, professional drive, personal investment, and community commitment, that defines Milestone Realty’s trajectory.
“We’re busy,” Mazzanti said with a laugh. “That’s probably my biggest challenge. But it’s a good problem to have.”
As Milestone Realty continues to grow, its foundation remains the same: a brokerage built by an owner, for owners, one milestone at a time.
To learn more visit their website.
Download the PDF.
Amplify Austin Day
As Strategic Partner and Independent Franchise Owner of Schooley Mitchell of Austin – Robles, I am thrilled to support Amplify Austin Day! There’s nothing more rewarding than bringing awareness to the wonderful nonprofits in Central Texas. That’s why I’ve created my own company giving page for you to join me in supporting the nonprofits you care about that make Central Texas a great place to call home. Amplify good this year and help me meet my goal of raising $1,000!
Let’s see what we can accomplish when we join together to Amplify Austin!
