OUR LATEST INSIGHTS

Up to date, high-level business information that is relevant to our clients and contacts, helping keep up to date on the ver-changing business world of today.

[email protected] / August 8, 2024

Schooley Mitchell Spotlight S.O. Creative

S.O. Creative: Where Creativity and Fun Meets Growth and Quality

When it comes to running her business, Sherri Oldham is not all about the money:

ā€œI want to have fun. That’s why I’m in this business. To me it’s about having a good time, doing a good job, and creating great work,ā€ Sherri elaborated.

Sherri is the president and creative director behind S.O. Creative: an award-winning, Houston-based branding and marketing agency. With a track record of over 25 years, S.O. Creative builds brands by focusing on the uniqueness of each client and building a strategy that delivers long-term sales results.

S.O. Creative sets their clients up for success through the many services they provide, including marketing strategy, brand development, creative development, digital marketing, and website development. S.O. Creative’s clientele is varied, but they specialize in handling clients in the renewable energy, chemicals, oil and gas, specialized construction, and trucking and logistics industries.
Sherri has decades of experience working in the brand-making industry. After spending her time at the major agencies in Houston, she set out to make a business of her own. That was the start of S.O. Creative. Today, she remains involved in every aspect of the agency, from client meetings to managing websites. The creative parts remain her favourite; helping clients see success through creative and innovative ideas.

ā€œIts all about making the creative and deadline come together. Being in this business for a long time, I know how to get there faster.ā€

Luckily, Sherri isn’t alone in her pursuit of marketing mastery. S.O. Creative hosts a small team of four, but Sherri maintains close relationships with several high-quality freelancers in the industry. The personal approach that her team applies means S.O. Creative exceeds deadlines and expectations every time.

ā€œFaster, clearer, without compromising the quality,ā€ Sherri described.

However, maintaining a small company is not without its challenges.

ā€œTo get known is always a challenge. Clients want to get competitive bids, but the problem is we’re not selling widgets: you’re not always going to get the same quality of product, or the same scope of project.ā€

Moving forward, S.O. Creative is expanding on their digital services. In addition to website development and online advertising, S.O. Creative is beginning to employ A.I., video, and content creation to their collection of tools and services.

See how your brand can drive growth at their website: https://socreatives.com/

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Cal Wilson / August 7, 2024

Average cost of healthcare data breach nearly $10M

A new article from Healthcare Dive has taken a great look at the extra expense healthcare providers face when it comes to data breaches. You can read the whole article, here.

Here are a few of the key takeaways:

  • Healthcare remains the most expensive industry for responding to and recovering from data breaches, a rank the sector has held since 2011.
  • The average cost for a breach in the industry this year was $9.8 million, a decline from 2023Ā when the price tag reached $10.9 million.
  • Still, expenses from healthcareĀ data breaches far outstrip other sectors. Finance, the second costliest industry for data breaches, reported an average cost of $6.1 million.

Investing in the proper software and practices to prioritize cyber-security is critical.

[email protected] / August 6, 2024

Recommendation Letter for Midwest Dock Solutions

To whom it may concern,

I am more than happy to write this letter of recommendation on behalf of a great business, Midwest Dock Solutions. Based in Steger, Illinois, Midwest Dock Solutions provides exceptional services in the supply and installation of loading dock equipment and overhead doors.

Midwest Dock Solutions offers a comprehensive range of services tailored to meet the diverse needs of industrial and commercial facilities. From dock levelers and vehicle restraints to seals, shelters, and overhead doors, Midwest Dock Solutions consistently delivers top-notch solutions to enhance operational efficiency and safety.

What sets Midwest Dock Solutions apart is its unwavering commitment to excellence and customer satisfaction. The team at Midwest Dock Solutions demonstrates unparalleled expertise, professionalism, and attention to detail in every project they undertake. Whether it’s a small-scale installation or a complex industrial project, Midwest Dock Solutions approaches each task with the same level of dedication and precision, ensuring that clients receive the highest quality of service and products.

In conclusion, I have no hesitation in recommending Midwest Dock Solutions for all your loading dock equipment and overhead door needs. With their extensive experience, reliable solutions, and superior customer service, Midwest Dock Solutions is undoubtedly a trusted partner for any business seeking efficient and dependable logistics solutions.

Sincerely,

Neil Schwan
Strategic-Partner
Schooley Mitchell

 

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[email protected] / August 6, 2024

Recommendation Letter for Bloss Sales & Rental

Bloss Sales & Rental offers a comprehensive range of services tailored to meet the diverse needs of contractors and homeowners alike. From power tools and compactors to generators, lawn mowers, and landscaping equipment, Bloss Sales & Rental consistently provides top-quality equipment and machinery to support various projects and tasks.

None of the services provided by Bloss Sales & Rental would be possible without the amazing team standing behind it. Each one is extremely knowledgeable of the products they carry and go above and beyond to help you find the right tool for the job. With a commitment to excellence and a deep understanding of the industry, they have helped Bloss Sales & Rental earn a reputation for reliability and professionalism among its clientele.

I confidently recommend Bloss Sales & Rental for all your light contractor equipment and lawn maintenance equipment needs. With its extensive experience, wide range of offerings, and dedication to customer satisfaction, Bloss Sales & Rental is undoubtedly a trusted partner for anyone seeking reliable equipment solutions.

Sincerely,

Ken Poskey
Strategic-Partner
Schooley Mitchell

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[email protected] / August 6, 2024

Check Out The Church of Saint Ann

Saint Ann School in Lawrenceville, NJ provides a quality, faith-based education to students of all religious backgrounds, and they are celebrating their 60th year of service to the community. It will be a great chance for alumni to reconnect with the school and former classmates while envisioning a great future for current students.

[email protected] / August 6, 2024

Continued excellence in ECHL

Another reason why the ECHL is the Premier “AA” Hockey League: for 24 consecutive years there has been someone who reaches the highest of highs in hockey (winning the Stanley Cup) that developed their career in the League, either as a player or in the front office (or sometimes both). Remarkable.