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Ian Nairn / September 26, 2025

Still using packing peanuts? You may be frustrating your customers.

Packing peanuts are a staple for businesses that need to send potentially fragile or breakable products to customers. They’re inexpensive, efficient, and lightweight. In today’s economic climate, those are some considerable pros. But what if the cost is customer satisfaction? In this article, we take a look.

People don’t like packing peanuts.

Whether it be the traditional kind or the newer, more eco-friendly versions, customers aren’t fans of packing peanuts. Below are a few reasons why:

They make a mess: They easily scatter and are difficult to clean up.

Hard to dispose of: Due to static cling, they stick to every surface, and their lack of recyclability makes disposal complicated.

Environmental impact: While some versions are biodegradable, the environmental cost is still significant. Non-biodegradable versions remain in the environment for a long time, generating a substantial amount of waste.

Health impact: Traditional foam peanuts production methods can release carcinogenic fumes that could be harmful to workers handling the material.

Increase in shipping costs: For businesses, the biodegradable option can also increase shipping costs since they have a higher weight than traditional packing peanuts.

The impact on customer experience

When a customer receives a package filled with packing peanuts, the unboxing experience, which for many is a highly satisfying moment, quickly turns into frustration. They may even need to spend more time than expected cleaning up the mess and getting rid of the peanuts. This doesn’t only affect the perception of the product but also the company’s image.
More than that, many businesses today are concerned about the environmental impact of their products and processes. If a customer encounters packaging that is harmful to the environment, it could affect their brand loyalty and even damage the company’s reputation.

Alternatives to packing peanuts.

The good news is, there are more modern, eco-friendly packaging alternatives available. Some options include:

  • Recycled paper fill (Kraft Paper): Recycled paper fibers are a popular choice as they are easily recyclable and biodegradable. Plus, customers may feel more satisfied knowing the material doesn’t pose a threat to the planet and is easy to dispose of.
  • Shredded paper: Another eco-friendly alternative, shredded paper is a good filler option that can be recycled and composted. It’s also easy to handle and dispose of.
  • Cornstarch foam: A biodegradable alternative that dissolves easily in water. While more expensive than traditional packing peanuts, this option has grown in popularity due to its lower environmental impact.
  • Air pillows: Some companies are opting for recyclable air bubbles or inflatable air bags. While lightweight and effective, they are also less likely to scatter or cause a mess.
  • Cardboard inserts: Custom-cut cardboard inserts are another sustainable option, as they securely hold products in place without the need for filler material. They can be recycled easily and offer a more structured and neat solution for packaging.
  • Custom fit solutions: Packaging made to measure for products ensures that the item doesn’t shift and doesn’t require extra filler material. Although they require a higher initial investment, custom solutions can be more efficient and provide a better unboxing experience.

The shift in consumer mindset.

As consumers become more aware of their purchasing choices, the demand for sustainable (and easy-to-handle) packaging is growing. They want to know their purchases aren’t contributing to a larger environmental problem. Companies that adopt eco-friendly practices not only gain in terms of brand image but can also stand out as leaders in innovation.
Furthermore, customer experience is becoming increasingly valued. Customers who have a positive unboxing experience are more likely to share their impressions on social media, influencing other potential buyers. A well-thought-out package can be an excellent competitive differentiator.

Conclusion:

Ultimately, while packing peanuts may be cheap and functional, the hidden costs to customer satisfaction and the environment are significant. Businesses that prioritize eco-friendly and user-friendly packaging not only reduce waste but also create a better experience, strengthen their brand, and show they care about the planet. Choosing smarter alternatives is an investment that pays off in happier customers and a stronger reputation.

Ian Nairn / September 22, 2025

Interview with Andrew & Cassie Murphy

In this episode, William and Andrew and Cassie Murphy have a conversation about their company, Tide and Ledger Bookkeeping. They provide full service bookkeeping services in Tampa, FL. and help clients remove the burden of bookkeeping and streamline processes, allowing them to focus on what truly matters—growing their business. They provide valuable insights that help clients identify key levers for growth, ensuring they have the support they need every step of the way.

Ian Nairn / September 22, 2025

Interview with Alistair Dearie – LAM Development Solutions

In this episode, William and Alistair Dearie have a conversation about his company, LAM Development Solutions LLC. Alistair’s hands-on involvement in various projects, from small developments to large commercial ventures, has sharpened his attention to detail. He can spot potential issues. He gives lenders and developers the insights they need. This helps them protect their investments and handle construction challenges with confidence.

Ian Nairn / August 25, 2025

Should your business use a VPN?

If you’re a casual internet user in your personal life, you may not feel the need to use a virtual private network (VPN) in your day-to-day use. However, for business purposes, a VPN might be a critical tool you could be missing out on. In this article, we take a look at VPNs and why you may want to consider investing in one if you haven’t already.

What is a VPN?

A virtual private network (VPN) establishes an “encrypted tunnel between a device or endpoint (like a laptop, mobile phone, or desktop) and one or more internet-facing servers.” This technology has been around since 1996, when it was created by a Microsoft employee. It assures businesses extra privacy and security when their employees connect to their Wi-Fi.

How do they work? As one security software developer explains it, when connected to the VPN ‘tunnel,’ “an end user sends their data through that tunnel where it’s encrypted, and at the end of the tunnel, the data is picked up and metaphorically wrapped in a blanket of an organization’s security measures (e.g., a firewall). Once the data is safely nestled in that blanket (a security blanket, if you will), it’s rerouted to wherever it needs to go.”

A business VPN differs from a VPN you might subscribe to for your personal devices at home. Though they both work by creating an encrypted connection between your devices and a remote network, there are some key differences to be aware of:

A business VPN:

  • Is meant to support many employees by securely connecting to a company’s internal network
  • Allows for the secure transfer of sensitive data over the internet
  • Allows a company to manage employee access levels
  • Supports multiple locations/offices by creating a secure tunnel for employees to connect to from several places
  • Isn’t primarily used to hide a user’s geographic location or protect oneself when using public Wi-Fi, like a commercial VPN is

Why are VPNs critical for businesses?

Cybersecurity is no small consideration in the increasing digital age. With ransomware and malware posing a real threat to many organizations, a VPN is an extra, often necessary step to protect your data.

A VPN helps secure your company’s data by:

  • Guaranteeing security even in a hybrid or remote working model
  • Guaranteeing security even when employees are traveling and using public or hotel Wi-Fi connections
  • Preventing malicious outsider activity from reaching your network
  • Allowing for more resources to be accessed from the cloud
  • Allowing multiple types of devices to connect, including mobile devices
  • Allowing for companies it utilize bring your own device (BYOD) policies safely
  • Meeting some industry compliance requirements, such as healthcare providers storing patient information in the cloud

Providers often offer customized solutions.

This isn’t just a solution for large enterprises. Organizations of all sizes, across all industries, should consider investing in a VPN, if they have any sensitive financial or client data that needs protecting. Some larger organizations can host VPN infrastructure themselves. However, providers also offer solutions and pricing models to fit different budgets and capabilities. For very small operations, there are limited, free or cost-effective VPNs out there that might suffice.

Things to keep in mind with business VPNs.

Not all VPN solutions are built equal, and the cost of employing a below standard option can be considerable. Not just in the monetary cost, but in employee productivity as well. A VPN that isn’t running with modern, expected speeds can create significant lag and frustration for users. In some cases, employees will resort to abandoning the VPN for productivity, which then compromises security.

Are you looking for cybersecurity insurance?

As mentioned, ransomware and malware are a rising threat. Many organizations are considering cybersecurity insurance to protect themselves, financially, in the case of an attack. However, many of these insurance providers will require your business to be using a VPN.

In conclusion


A VPN, when using the right solution, is a critical tool for a business’ cybersecurity. Investing in one should be a serious consideration for any organization with sensitive data to protect or with employees who work remotely.

Ian Nairn / August 25, 2025

Should your business use a VPN?

If you’re a casual internet user in your personal life, you may not feel the need to use a virtual private network (VPN) in your day-to-day use. However, for business purposes, a VPN might be a critical tool you could be missing out on. In this article, we take a look at VPNs and why you may want to consider investing in one if you haven’t already.

What is a VPN?

A virtual private network (VPN) establishes an “encrypted tunnel between a device or endpoint (like a laptop, mobile phone, or desktop) and one or more internet-facing servers.” This technology has been around since 1996, when it was created by a Microsoft employee. It assures businesses extra privacy and security when their employees connect to their Wi-Fi.

How do they work? As one security software developer explains it, when connected to the VPN ‘tunnel,’ “an end user sends their data through that tunnel where it’s encrypted, and at the end of the tunnel, the data is picked up and metaphorically wrapped in a blanket of an organization’s security measures (e.g., a firewall). Once the data is safely nestled in that blanket (a security blanket, if you will), it’s rerouted to wherever it needs to go.”

A business VPN differs from a VPN you might subscribe to for your personal devices at home. Though they both work by creating an encrypted connection between your devices and a remote network, there are some key differences to be aware of:

A business VPN:

  • Is meant to support many employees by securely connecting to a company’s internal network
  • Allows for the secure transfer of sensitive data over the internet
  • Allows a company to manage employee access levels
  • Supports multiple locations/offices by creating a secure tunnel for employees to connect to from several places
  • Isn’t primarily used to hide a user’s geographic location or protect oneself when using public Wi-Fi, like a commercial VPN is

Why are VPNs critical for businesses?

Cybersecurity is no small consideration in the increasing digital age. With ransomware and malware posing a real threat to many organizations, a VPN is an extra, often necessary step to protect your data.

A VPN helps secure your company’s data by:

  • Guaranteeing security even in a hybrid or remote working model
  • Guaranteeing security even when employees are traveling and using public or hotel Wi-Fi connections
  • Preventing malicious outsider activity from reaching your network
  • Allowing for more resources to be accessed from the cloud
  • Allowing multiple types of devices to connect, including mobile devices
  • Allowing for companies it utilize bring your own device (BYOD) policies safely
  • Meeting some industry compliance requirements, such as healthcare providers storing patient information in the cloud

Providers often offer customized solutions.

This isn’t just a solution for large enterprises. Organizations of all sizes, across all industries, should consider investing in a VPN, if they have any sensitive financial or client data that needs protecting. Some larger organizations can host VPN infrastructure themselves. However, providers also offer solutions and pricing models to fit different budgets and capabilities. For very small operations, there are limited, free or cost-effective VPNs out there that might suffice.

Things to keep in mind with business VPNs.

Not all VPN solutions are built equal, and the cost of employing a below standard option can be considerable. Not just in the monetary cost, but in employee productivity as well. A VPN that isn’t running with modern, expected speeds can create significant lag and frustration for users. In some cases, employees will resort to abandoning the VPN for productivity, which then compromises security.

Are you looking for cybersecurity insurance?

As mentioned, ransomware and malware are a rising threat. Many organizations are considering cybersecurity insurance to protect themselves, financially, in the case of an attack. However, many of these insurance providers will require your business to be using a VPN.

In conclusion


A VPN, when using the right solution, is a critical tool for a business’ cybersecurity. Investing in one should be a serious consideration for any organization with sensitive data to protect or with employees who work remotely.

Ian Nairn / August 22, 2025

From Corporate Consulting to Franchise Ownership: Why Mario Robles Chose Schooley Mitchell

Originally Posted: Texas Today
By: Martin Morales

“Rather than being reactive, I decided to take the wheel.”

That’s how Mario Robles, a longtime Austin resident and experienced consultant, describes his shift from a corporate career to franchise ownership.

After years in tax consulting and client success roles, Robles is placing his confidence in himself. And he’s supported by the strength of Schooley Mitchell, one of North America’s largest independent cost-reduction consulting firms.

A Strategic Move, Not a Leap of Faith

For Robles, this decision wasn’t impulsive. It was the result of several months of planning, thoughtful research, and personal reflection. He saw a growing need in his community. Many businesses were unknowingly overspending in critical operational areas such as telecom, shipping, utilities, and waste management.

These cost categories often go unnoticed, yet they can account for a significant portion of a company’s expenses, sometimes around 20–30%. With Schooley Mitchell’s contingency-based model, Robles offers a no-risk audit to help clients uncover potential savings.

“If we don’t find you savings,” he says, “the audit comes at no cost.”

This model aligns with his professional values of transparency, integrity, and long-term trust.

Built on Trust, Not Transactions

Robles’ journey into franchising began with FranNet, a franchise consulting firm known for helping aspiring entrepreneurs make informed decisions about business ownership. He connected with Merri Cronk, a FranNet consultant who helped him evaluate his goals, options, and personal values.

“Merri consulted me the way I’ve always consulted my clients,” Robles says. “She asked the right questions and built trust without pressure.”

That approach worked. Robles found in Schooley Mitchell not just a franchise, but a business framework that resonated with his client-first mindset.

From Fintech to Franchise

Before franchising, Robles worked in financial technology and client success management, primarily with community banks and credit unions. He also began his career in tax consulting. These roles sharpened his skills in client service, relationship building, and delivering value.

“I’ve always had a passion for helping clients succeed,” he explains. “Now I get to deliver ‘good news’ — real savings — with every successful engagement.”

The final push came when he witnessed rising layoffs in the fintech sector. Instead of waiting for uncertainty to affect his career, he decided to pursue business ownership with the stability and scalability of a proven franchise model.

Schooley Mitchell’s track record played a significant role in his decision. The company has served over 31,000 clients and offers benchmark data across 17 cost categories. That data-driven foundation gave Robles confidence in the business’s potential.

Not Just a Business, But a Mission

Robles isn’t driven by revenue alone. His franchise work offers him a way to impact the Austin business community in meaningful ways.

“I want to create awareness,” he says. “Businesses can often reduce costs without compromising quality. Most just don’t know where to begin.”

His goal is to establish himself as a trusted local partner who offers solutions, not pressure. Whether that means saving a business thousands or connecting them with other helpful resources, Robles keeps service at the core.

Powered by People and Process

While Robles leads client engagement, he isn’t working alone. Schooley Mitchell provides a team of expert analysts to help him evaluate cost categories and uncover opportunities. This structure allows Robles to focus on what he does best: building relationships, earning trust, and creating satisfied clients.

“I’m an avid learner,” he adds. “Every client teaches me something new about their business. That’s what makes this work engaging.”

The franchise’s structure also offers him flexibility. Without the need for a physical office, Robles can work remotely, meeting clients wherever they are—virtually or in person.

A Personal Stake in Success

Robles isn’t new to entrepreneurship. He’s guided tours, managed side projects, and led initiatives inside other companies. But this franchise represents his first full-scale business ownership.

“This time, I decided to bet on myself,” he says.

He brings to that bet the dedication of a family man—balancing work with time spent outdoors with his wife and four-year-old son—and the discipline of someone who hits the gym four to five times a week.

He’s committed to showing up for his clients and his community.

Looking Ahead

Robles doesn’t dwell on what could have been. He says he did his due diligence and entered the franchise with clarity. What excites him most now is the chance to grow the business through trust, service, and long-term value.

“My main goal is to serve,” he says. “Whether it’s through savings or connecting people to what they need. I want to help businesses move forward.”

In Austin, where innovation and small business are key to the economy, Robles sees room to make a lasting difference.

And with Schooley Mitchell’s system, FranNet’s support, and his own client-centered approach, he’s well-positioned to do just that.