AI is changing the SaaS landscape
Whether or not you’re a fan of AI, the undeniable truth is that it’s making waves in a lot of different areas that may impact your business or organization. If you use any Software as a Solution (SaaS) services, and rely on them for operations, you may find AI making an impact on your future.
In this article, we take a look at AI and the future of SaaS.
Many SaaS providers are adding AI functions to their suite of products.
Many SaaS providers have already begun adding AI-powered tools to their services. Microsoft Copilot, for example, might come to mind. But it’s not just search AI assistants. CRM providers have started adding tools like AI-generated sales emails, chatbots, and predictive analytics. There are many possibilities for the ways in which SaaS companies can expand their offerings with AI.
As the Software Equity Group says, “AI’s ability to process and learn from vast data enhances SaaS applications, making them smarter and more adaptable. This integration means SaaS products can offer personalized experiences, automate mundane tasks, and unearth insights that were previously out of reach.”
Is AI as a Service replacing SaaS?
Artificial Intelligence as a Service – or AIaaS – is a new trend making waves in the SaaS landscape.
As best put by Forbes, “AIaaS does more than just store data or perform tasks—it actually thinks, learns, and improves over time. It is designed to make decisions, automate work, and adapt based on user behavior.”
Meaning, instead of just providing the user with the tools to complete a task – whether that be storage, word processing, etc. – AIaaS products can analyze data, generate insights, and automate some of said tasks.
With companies like Microsoft, Zoom, Salesforce, Google, and others holding such a big space in the SaaS market, it seems unlikely that SaaS is going anywhere soon. However, AIaaS offers a new and exciting opportunity for developers to make a footprint in an emerging market, and for companies to hop on a trend that will keep them current and competitive. Likewise, as expectations for AI integrations increase, SaaS platforms that can best utilize these tools will find themselves at a distinct advantage.
In conclusion…
Regardless of how you feel about the technology, it’s impossible to separate AI from the future of the software your organization relies on. In the coming years, you can expect to see it change the way these programs operate, making them smarter and more automated.