Seven Ways to Harness the Power of BlogsAugust 31, 2007
Despite the fact that blogs have been around for some time now, many business leaders are unaware of just how powerful a well-executed blog can be for business. Whether it's with you or someone else, consumers will find an online forum to talk about your business, so why not provide it for them?
Your Brand and the EnvironmentAugust 23, 2007
Consumers are beginning to take environmental impact into consideration in purchase decisions. To get the full value out of green practices over time, companies need to let the public know what they are doing and why it matters.